The District may use educational materials bearing identification of the听persons, firms, corporations or other business associations responsible听for producing听the educational materials provided such materials are used听solely because of a听bona fide educational value.
Commercial advertising and advertisements for the purpose of this Rule听is defined to be commercial promotion, acknowledgments, recognition听of persons, firms, corporations or other business associations or听other commercial organizations for promotion of products or services.
All commercial advertisements must comply with the District鈥檚 policies and rules.
The acknowledgments, recognition or advertising shall not interfere with听nor disrupt the operation of the schools, use of school facilities, school听activities or the educational process.
I. Standards
1. The District does not by this rule create or establish an open or public forum and reserves the sole and absolute right to determine the acceptable content of any and all such commercial advertising or advertisements within the District.
2. The content of any commercial advertising must meet with prior approval from the Superintendent or designee. Any commercial advertising that is associated with, connected to, or requires a 鈥渟pecial project鈥 as that term is defined in District Rule 3614.1 must be pre-approved by the Superintendent (or designee).
3. The commercial advertisements shall not contain statements or commercial messages which the District determines, in its sole discretion, is contrary to educational values, is vulgar, obscene, defamatory, discriminatory, religious, political or ideological or which relates to a controversial topic or viewpoint.
4. Commercial advertising or advertisements shall not relate to a product or service, which the District determines, in its sole discretion, to be inappropriate or illegal for minors, or violates any provisions of this rule.
5. No commercial message may relate to a product or service that the District determines, in its sole discretion, to be educationally controversial or promotes the indoctrination of ideological, political, religious, or social beliefs.
II. Venues or Locations
A.听 Commercial advertisements, with the exception of district-owned athletic facilities are not permitted on the interior or exterior of the District鈥檚 property including buildings or facilities. District-owned athletic facilities where advertising is permitted include the Buell Stadium, football fields, baseball fields, soccer fields, softball fields, tennis courts, gymnasiums and swimming pools.
B. Commercial advertising may be permitted in district-wide publications or district-sponsored projects.
C.听 Commercial advertising may be permitted in school related publications, newspapers, yearbooks, newsletters, activity programs and school event programs.
III. Procedures
A. Schools shall advise their Partners for Education of all advertising opportunities and may grant a priority to the Partners for Education for such opportunities. Additional commercial advertising opportunities may be offered to Partners for Education as part of the Partners for Education Program听with the approval of the Superintendent鈥檚 designee.
B. The following shall apply to contracts for commercial advertising within 天美传媒 Public Schools听or on property produced for the district such as clothing, or on all digital and print publications of听the district. All advertising contracts shall be on district-approved contract forms and such听contracts shall identify the District as the contracting party and shall not identify the particular听school or building as the contracting party.
1.B uilding principals without approval of the Superintendent (or designee) may enter into contracts on behalf of the District for commercial advertising for the building or facility under the principal鈥檚 authority and responsibility if the contract does not require a payment exceeding $1,000.00, unless the advertisement or contract is associated with, connected to, or requires a 鈥渟pecial project鈥 as that term is defined in District Rule 3614.1. All contracts and advertisements that are associated with, connected to, or require a 鈥渟pecial project鈥 must signed by the Superintendent (or designee).
2.听Subject to the prior approval of the Superintendent (or designee), building principals may enter into contracts on behalf of the District for commercial advertising for the building or facility under the principal鈥檚 authority and responsibility if the contract requires payment exceeding $1,000.00 unless the advertisement or contract is associated with, connected to, or requires a 鈥渟pecial project鈥 as that term is defined in District Rule 3614.1. All contracts and advertisements that are associated with, connected to, or require a 鈥渟pecial project鈥 must signed by the Superintendent (or designee).
3.听Any contract providing for any payment exceeding $10,000.00 shall be subject to the approval of the Board of Education.
4.听Any contract which may only be economically feasible if for an extended term such as contracts for gymnasium floors or other similar facilities shall be subject to the approval of the Board of Education.
5.听When a payment or donation is made in kind, a fair and reasonable value of the donation or payment in kind shall be considered the amount of the payment received.
C. 鈥嬧嬧嬧All revenue received from commercial advertising or institutional support for which recognition is granted shall be reported to the Superintendent (or designee) and deposited into the District activities accounts and distributed as directed by the Superintendent (or designee).